Are You A Perennial?

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Move over millennials, there’s a new kid on the block : perennials – a new term to describe people with a no-age mindset.

The term was coined by US internet entrepreneur Gina Pell, 49, who explains, ‘Perennials are ever-blooming, relevant people of all ages who know what’s happening in the world, stay current with technology and have friends of all ages. We get involved, stay curious, mentor others, and are passionate, compassionate, creative, confident, collaborative, global-minded risk takers.’

Perennials, unlike millennials, is an ideal that ignores the notion that same age equals same interests… and companies should take notice.

As a 47-year-old mom of three (two adults, one teen), I like much of the same fashion and beauty products as my daughters. I wear skinny jeans with sneakers or flip-flops, jeans shorts, and even tank tops. I’m still the same size I was as a 20-year-old. Sometimes, we even borrow each other’s clothes.

That said, I’m under no illusion that I’m 21 and I don’t try to look like my college aged daughters. I’m very comfortable in my own skin. But I know I live very differently from the way my grandmother did at my age.  I also don’t feel middle-aged. In fact, I feel as young and vibrant as I ever have. I’m full of energy with a quest for fresh experiences. My friends range from age 24 to 75. I can have a meaningful conversation with any age group.

What has changed is that women (and men) my age and older no longer accept  being told what things “should” look like… and how we “should” act. We look and act the way we feel. We want to defy generational stereotypes.

In today’s landscape, classifying groups of people based on their year of birth is so limiting since people will age differently. Some may want to slow down at 40, others start a new career at age 50.

My daughters who are big fans of Electronic Dance Music festivals urge me to attend. They don’t care that I’m 20+ years older than most attendees. While I’m not a fan of electronic dance music, I think my kids are so cool for letting me into their world.

perennials

The definition of perennial is something lasting or existing for a long  time; enduring or regenerating. But Gina Pell, founder of “The What,” wants to extend that definition to a new generation of consumers, one that surpasses the boundaries of age and continues to explore and learn.

Companies that only pay attention to millennials, create missed opportunities.  Instead of focusing all their marketing efforts on one age group, they should concentrate on others who may share the same interests, despite being outside the age-range.

Amazon and Netflix use algorithms to suggest new products based on past buying history and viewing habits versus customers’ age. Companies can benefit by measuring attitudes and interests instead of age and income.  It’s not always about how old people are or how much money they make: Companies should be more interested in how consumers think and feel.

As Gina Pell puts it, ‘Defining people by their birth year is so antiquated.’

Samsung Galaxy S8 – Snapshots from Twitty City

This shop has been compensated by Collective Bias, Inc. and its advertiser. All opinions are mine alone.  #SamsungGS8atSamsClub   #CollectiveBias

samsung galaxy s8

samsung galaxy s8

Like most people, my phone has become almost an extension of myself. I use it to keep track of upcoming events, keep in contact with friends and family, blog, tweet, pin, share, stumble … and I’ll occasionally make a phone call with it too.

However, the thing that is used the most on my phone is the camera. My kids’ high school and college graduations, birthdays, music performances, sporting events, proms, travels … I have to photograph everything.  I love taking photos … they’re priceless memories I can never recapture. I like to photograph to remember it all.  I have to preserve it all.

So, when the opportunity to test the new Samsung Galaxy S8 came up, I was ecstatic, particularly so I could try out the camera function.

The camera quality is superb. I wish I had this phone when my kids were little. Oh, the photos I could have taken!

samsung galaxy s8

Although I’m not very tech-savvy, I was impressed by what the Samsung Galaxy S8 offers:

  • The world’s first Infinity Screen. This is amazing as the screen stretches from edge to edge, giving you the most amount of screen in the least amount of space.
  • The Samsung Galaxy S8+ is even more expansive. This is Samsung’s biggest screen yet.
  • Water Resistance- A phone that can handle a splash or accidental dunk.
  • Fast Wireless Charging-  You can power up without having to plug in. Charger sold separately.
  • Micro SD Card- You can expand your storage up to 256GB with a microSD card. MicroSD card sold separately.

It’s a beautiful design (available in several colors) with sleek lines and fits in the hand reasonably easily.

One of my favorite places to visit in Nashville is Twitty City. This place is beautiful in the summer and pure magic during the Christmas season. Here’s  where I put the camera to test. This time I was in front of the camera and my son was the photographer.

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The camera quality is a dream come true for anyone who enjoys taking pictures of places or loved ones.  As an amateur photographer, I like to be able to point and shoot at something within a moment, without having to spend a lot of time messing around with different settings; and this camera allowed me to do just that.

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samsung galaxy s8

samsung galaxy s8

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samsung galaxy s8

The camera captures colors beautifully. The colors are vibrant and crisp, no editing necessary.

samsung galaxy s8

Of course, I had to take selfies. The camera softens and brightens your skin, making you look almost airbrushed in the best way possible.

samsung galaxy s8

Here, I wanted to see how well the camera captures motion. Really sharp, I do say so myself.

samsung galaxy s8

Do you see how well the camera captures the tree leaves on the right? You can see every detail.

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What I also love about this camera is that it is incredible at creating a shallow depth of field (with an aperture of 1.7,), which gives almost a professional SLR quality to the images.

samsung galaxy s8

The images it takes are sharp, the colors are beautiful, and each photo comes out Instagram-ready, little editing necessary. Even though it was a cloudy day, the colors are rich and balanced and the camera focused precisely.

samsung galaxy s8

samsung galaxy s8

samsung galaxy s8

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I’m impressed with the camera’s macro capabilities. The rose in the foreground is crisp and in focus, while the rest is blurred.

samsung galaxy s8

Sometimes kids (especially teenagers) get annoyed with their parents for taking so many pictures.  It kind of grates on their nerves. Let me tell you, someday, they’ll be extremely happy to have piles and piles of gorgeous, carefully considered photos of their childhood, through the lens of their parent’s eye. My two grown children look at some of the old photos and cry. Those photographs capture everything that was beautiful about their childhood, and they give permanence to their past.

My kids are the best thing I have in this world, and moms get to be a little nutty about it all sometimes.  Someday your kids will thank you for all the pictures you’ve snapped, for the beauty you saw in their every gesture, and for preserving those ordinary, extraordinary moments of their childhoods.

samsung galaxy s8

samsung galaxy s8

If you are interested in the GS8 or GS8+ check out Sam’s Club Mobility Center which takes care of all your mobile needs with VIP treatment and excellent customer service.

  • You can get phones and plans for the major carriers in your area such as AT&T, Verizon Wireless, Sprint and  U.S. Cellular.
  • You can purchase a new line or upgrade
  • Change your carrier or your plan on your carrier
  • Single use or multi-line available (not business)

 

ONE DAY Special – August 5

Receive a $350 Sams’ Club Gift Card plus free activation when you purchase a Samsung Galaxy S8 or S8+ on installment or U.S. Cellular 2-year agreement.* Installment contracts not available in clubs for U.S. Cellular. In club offer.

 

Are you that mom who takes lots of photos of their kids?  What device do you use to capture it all?

 

 

*One gift card per activation on installment. Limit five gift cards per membership. Gift card will be provided at the time of activation and may not be used toward same transaction or to pay for membership fee, or select services. Subject to all terms of Sam’s Club Mobile Secondary Retail Agreement. This offer may not be combined with any other offer promotion. Limited time availability. Offers subject to change. Carriers, coverage, and products may vary by location. Devices may require select plan and data subscriptions, credit approval, activation fee and termination fees. Upgrade eligibility may vary. 4G not available in all markets. See club for details. This offer is not valid online. Limit of five phones per membership.

Save Money with GROUPON In-Store Coupons

***This post is sponsored by GROUPON.  All opinions are mine.***

Did you know GROUPON has store coupons? I didn’t. How did I not know about this? Where have I been?

In the past, I’ve gotten some great deals on GROUPON for things like hair appointments and home repairs, but, I didn’t know GROUPON also offers coupons to stores I shop.  With back-to-school being just around the corner (my son goes back August 7), I figured I should share this with you… just in case you didn’t know either.

Last week, my son and I went on a mini back-to-school shopping trip.  We were at Target, American Eagle, and Barnes and Noble. Turns out, GROUPON has coupons to all the above stores. I wish I would have used some. We picked up a few new shirts, a hoodie, and a book for his English class. I did not have a single coupon, which always bums me out.

GROUPON Coupons has coupon offers to so many stores, including  The Home Depot. I’m excited about this as I can hardly ever find Home Depot coupons for my various home projects.

groupon coupons

Here’s how GROUPON Coupons works. Currently, GROUPON Coupons has 44 Target coupons. You can use them online and in store. You can get all your deals right on your phone. My son needs a new backpack and school supplies so I’ll be sure to use the $5 off $50 coupon.

Groupon Coupons

 

Same at The Home Depot.  The $5 off coupon will help me save on my deck stain.

 

Groupon Coupons

There are so many places you can shop with Groupon, such as Walgreens, Nordstrom Rack, eBay, Macy’s, Ann Taylor, Office Depot, Footlocker, and many more.

So next time you’re out shopping,  simply go to the Groupon site first and grab the coupons and promo codes. This will allow you to double up on the savings.